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Conformity is a Recipe for Personal Disaster


Mr. Rogers became famous for his message of treasuring uniqueness. His show, Mister Rogers' Neighborhood, started the late 60's and finished in the 90's. That's also about the time that conformity began to trump individualism.

The irony is that the 90's saw the rise of the Internet search engine, where uniqueness is the key to being found. For example, if you put yourself out there as a business consultant, Google yields over 14 million results. But if you're a business consultant who specializes in employee retention after a downsizing event, there are just 200K results. In that environment, the more niched you are, the more unique you are, the more likely it is that you'll be found and noticed.

The rise of social media pushed back against unique voices. The desire for Likes cut any drive for edginess. The Left found that they could shut the mouth of others by feigning indignity at the mere hint of slight.

Being "Liked" and steering clear of offending anyone became all-important.

For that reason, there's never been a better time to be an individual, deeply invested in uniqueness and unafraid to say what needs to be said. By doing so, you'll stand out in an ever-thinning crowd.


by Brett Rogers, 4/11/2018 10:53:13 AM


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